We specialize in custom software and AI development, with a focus on web and mobile applications. Our team has successfully built over 65+ software products across a variety of industries.

Specialization

Web applications

Custom software designed for users to access through web browsers.

Mobile & tablet applications

Custom software developed for users to access on iOS and Android mobile and tablet devices.

Our services

We offer cross-functional product development teams that cover all essential fields 
required to build a successful product.

  • Pm

    Product Management

    Our approach to product management focuses on identifying and creating products that are valuable, usable, and feasible. We conduct market research and deep analysis of customer needs, collaborating closely with designers and engineers to develop solutions that address these needs while driving business value.

    Our expertise:

  • Pd

    Product Design

    We prioritize user experience and interaction in our product design process, ensuring the product is both aesthetically pleasing and functional. Our design process is methodical, focusing on creating an intuitive and engaging user journey.

    Our expertise:

  • Se

    Software Engineering

    Our software engineering teams develop concepts into functional software. We uphold technical excellence and scalability by applying best practices and engineering principles throughout the design, development, testing, and maintenance of software products.

    Our expertise:

  • Ai

    Artificial Intelligence

    We leverage AI to incorporate intelligent features into products, enhancing user experience with machine learning and data science. We engineer systems that learn from data, significantly enhancing functionality and maximizing value.

    Our expertise:

  • Qa

    Quality Assurance

    Our quality assurance process ensures that the products we build adhere to the highest standards of quality and reliability. We systematically test each product to identify and address issues, aiming for the final product to meet user expectations and our quality standards.

    Our expertise:

Case studies

We are proud to have partnered with 65+ clients across various industries, with 80% based in the US, to build successful software products.

New York, New York

FinTech

Series C

The first US platform to connect the sell-side and buy-side in the equity capital markets, representing over $40 trillion in assets.

Boise, Idaho

Cybersecurity

Series B

An AI-powered platform for penetration test reporting and real-time threat exposure management, used by Fortune 500 companies.

New York City, New York

FinTech

Series A

A real estate investment platform that enables global investors to invest in fully managed, cash-yielding properties in the US and UK.

London, UK

EdTech

Undisclosed

A platform powering high-quality online MBA courses for top-tier universities.

West Chester, Pennsylvania

Human Resources

Acquired

An AI platform that helps people remove harmful content from their social media posts, used by Fortune 500 companies and athletes from the MLB, NBA, and NFL.

Boise, Idaho

FoodTech

Acquired

Software for managing ghost kitchen food production and delivery, while also enabling consumers to place orders.

San Francisco, California

FinTech

Seed

AI-powered products that provide end-to-end lending workflows in the auto finance industry.

Chicago, Illinois

FinTech

Seed

Productivity software for investment banks that streamlines content creation, workflows, and communication.

Boise, Idaho

Human Resources

Seed

An on-demand, human-to-human hiring platform that leverages the gig economy to conduct interviews.

Denver, Colorado

Mass Media

Seed

A platform that enables enterprises to create sales videos at scale using AI.

Los Angeles, California

E-commerce

Seed

A marketplace offering locally crafted goods and services.

Manchester, England

PropTech

Seed

A global housing brand and real estate investment platform.

Product development lifecycle

We can help build your product at any stage of its lifecycle. Whether you need to take an idea from concept to launch, rebuild a legacy system, or accelerate development on an existing product, we’ve experienced it all.

  • Ideation

    We identify key market problems, validate them, and shape a clear solution and value proposition supported by a go-to-market strategy.

  • Scoping and design

    We define business requirements, outline the product scope, and create low- and high-fidelity designs, which we test and validate with users.

  • Custom software development and AI

    We bring designs to life through iterative development, building functional products and launching them with a market-ready strategy.

  • Versioning

    We employ a dual-track agile approach to continually update the product, aligning it with user needs, market shifts, and business objectives.

  • Optimization for scale

    We upgrade the product to handle higher demand, improve performance, and control costs, enabling us to grow efficiently.

  • Product rebuild

    We refactor or rebuild existing products to better serve changing business needs, modern tech standards, and evolving user expectations.

Our engagement models

Our engagement models are built for flexibility, allowing us to tailor each partnership to your business’s specific needs. We have a track record of becoming top performers within our clients’ product organizations.

  • Autonomous Team

    A cross-functional product development team with all roles required to ship products end-to-end.

    • Integrated product team

    • Focuses on discovery and delivery

    • Autonomously manages the process

    • Helps define your product strategy

  • Staff Augmentation

    Integration of specific roles into your existing team to fill expertise gaps or increase velocity.

    • Integrated individual roles

    • Focus on delivery

    • Fits into your existing processes

    • Follows your product strategy

Both models offer:

  • Access to top-level talent with a proven track record
  • All team members fluent in English
  • Consistent and routine reporting
  • All IP developed owned by your business
  • Ability to quickly scale and add new roles
  • Significant time and cost savings compared to in-house hiring

Want to learn more about our models?

Let's talk
THE OAK'S LAB HQ

Available roles for 
your project

  • Product Manager - Business

    Uniquely combines market insights and strategic vision with a business-oriented background. With experience in marketing, consulting, or project management, they focus on understanding market trends and customer needs to achieve the ideal product-market fit. They lead cross-functional teams to develop products that resonate with users and fulfill business objectives.

  • Product Manager - Analytical

    Serves as a problem-solving architect with an analytical background. Enriched by experience in IT, business analysis, and product or project management, they are adept at breaking down complex problems. They manage the entire product development process, prioritizing technical feasibility and innovative solutions. They oversee the technical development of the product.

  • Design Lead

    Plays a strategic and integrative role in aligning user experience with business goals. Bringing extensive design experience and a passion for technology, they transform research into visual designs, iterate with stakeholders, and address user needs with innovative solutions. They communicate design strategies and ensure designs not only are user-centric but also drive business success.

  • Tech Lead

    A key leader, merging in-depth technical expertise with a strategic mindset. They are responsible for the software's architecture, infrastructure, and feature development. Beyond technical proficiency, their role involves close collaboration with Product Managers and Design Leads to align technological solutions with business and user needs.

  • Frontend Software Engineer

    Specializes in creating the visual and interactive aspects of a software product. With expertise in web technologies like HTML, CSS, and JavaScript frameworks, they translate design and UX concepts into reality. Their role is crucial in developing responsive and aesthetically pleasing interfaces, collaborating closely with UX/UI Designers and Backend Software Engineers.

  • Backend & AI Software Engineer

    Responsible for the server-side web application logic and integration. They develop the backend components, connect the application with other (often third-party) web services, and support the Frontend Software Engineers by integrating their work with the application. Their role is crucial for creating robust, scalable, and secure software solutions.

  • Mobile Software Engineer

    Focused on designing and building applications for mobile devices. With proficiency in mobile development platforms like iOS and Android, they create apps that offer optimal performance and user experience on mobile devices and tablets. They work in conjunction with UX/UI Designers to implement user-friendly interfaces and collaborate with backend teams for integration.

  • Quality Assurance Analyst

    Plays a pivotal role in ensuring the quality and reliability of software products. They design and implement tests, debug, and define corrective actions. Using manual and automated testing techniques, they scrutinize every aspect of the application, from functionality and performance to user experience and security. They identify and resolve issues before the product reaches the end user.

Our tool stack

  • Product Management

    Management & Documentation

    • Google sheets loog

      Google Sheets

    • Google docs logo

      Google Docs

    • Confluence

    • Jira

    • Miro logo

      Miro

    Analytics

    • Google analytics logo

      Google Analytics

    • Mixpanel logo

      Mixpanel

    • Datadog logo

      Datadog

    • Hotjar logo

      HotJar

  • Product Design

    Ideation

    • Figma logo

      FigJam

    • Miro logo

      Miro

    Implementation

    • Figma logo

      Figma

    • Adobe Creative logo

      Adobe Creative Cloud

    • Webflow logo

      Webflow

  • Software Engineering

    Frontend

    • Typescript logo

      Typescript

    • Firebase logo

      Firebase

    • Material UI logo

      Material UI

    • Next.js. logo

      Next.js

    • React logo

      React

    Backend

    • Typescript logo

      Typescript

    • Firebase logo

      Firebase

    • Node.js logo

      Node.js

    • Prisma logo

      Prisma

    • tRPC logo

      tRPC

    DevOps

    • Google cloud logo

      Google Cloud

    • PostgreSQL logo

      PostgreSQL

    • Postmark logo

      Postmark

    • Docker logo

      Docker

    Analytics

    • Github logo

      GitHub CI / CD

    • Turborepo logo

      Turborepo

    • Sendgrid logo

      Sendgrid

    • Sentry logo

      Sentry

  • Artificial Intelligence

    Large language model (LLM)

    • Google vertex logo

      Google Vertex

    • Hugging face logo

      Hugging Face

    • ChatGPT logo

      ChatGPT

    • Llama logo

      Llama

    Text-to-image

    • Google Vision AI

    • Stable Diffusion logo

      Stable Diffusion

    • ChatGPT logo

      DALL-E

    • Replicate logo

      Replicate

    Text-to-speech

    • Google cloud logo

      Google TTS

    • Amazon Polly logo

      Amazon Polly

    • Event Labs logo

      Eleven Labs

    Speech-to-text

    • Google cloud logo

      Google Speech-to-text

    • ChatGPT logo

      Whisper

    • Deepgram

  • Quality Assurance

    Management

    • Qase logo

      QASE

    • Jira

    Testing

    • Postman

    • Playwright

Our unique product development methodology. Discover how we build successful products for founders and innovators from concept to launch.

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